What agencies are saying

"Got an offer accepted within the first week of using Kolvera. The SEEK integration is seamless."

Sarah S. — PGR Search

"Finally one tool that does what I used to need five for. The dialler alone changed how we work."

Jon P. — JPCrew

"The SEEK integration alone is worth it. We replaced three separate subscriptions."

Kyle H. — ProDime Group

19 May 2026 Strategy 7 min read

ICP vs MPC Profile: Two Sides of Your Recruitment Market

How Australian recruiters use Ideal Client Profiles and MPC Profiles together for reverse marketing. The candidate-first BD strategy that closes placements faster.

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